BYD Atto 2 Electric SUV Set to Launch in France Starting at $30,450

BYD Expands European EV Portfolio

Chinese automaker BYD is preparing to expand its electric vehicle lineup in Europe with the launch of the BYD Atto 2, a compact electric SUV that will enter the French market with a starting price of €28,990 (about $30,450).

The model is already sold in China under the name BYD Yuan Up, where it was introduced in 2024 and quickly gained traction in the domestic market. By bringing the vehicle to Europe under the Atto branding, BYD aims to strengthen its presence in the region’s growing electric vehicle segment.

Industry observers say the vehicle’s competitive pricing could make it an attractive alternative in Europe’s compact electric SUV category.

The Atto 2 will start at 28,990 euros in France.

Competitive Pricing in the European Market

The pricing strategy positions the Atto 2 below several well-known electric SUVs already available in Europe. According to market comparisons, the model is expected to undercut several competing vehicles by a noticeable margin.

Examples of competing models include:

• Kia Niro EV
• Opel Mokka‑e
• Peugeot e‑2008

Reports suggest the BYD model may be €5,000–€7,000 cheaper than some of these rivals, potentially giving it a price advantage in the market.

However, the Citroën e‑C3 remains one of the few electric cars in the segment priced lower than BYD’s new offering.

Key Specifications and Features

The European version of the Atto 2 will be offered in two trim levels — Active and Boost — both designed to appeal to urban EV buyers looking for a practical compact crossover.

Some of the main specifications include:

• 45.12 kWh LFP battery
• 130 kW electric motor producing 174 hp
• 290 Nm torque
• 0–100 km/h acceleration in 7.9 seconds
• WLTP range of approximately 312 km

The vehicle supports DC fast charging up to 65 kW and can charge from 30% to 80% in about 28 minutes, making it suitable for daily commuting and short trips.

Compact Electric SUV Built for Urban Mobility

The Atto 2 sits on BYD’s e-Platform 3.0, the company’s modular architecture designed for modern electric vehicles. The compact SUV measures roughly:

The model offers a 400-liter trunk capacity, which can expand to around 1,340 liters with the rear seats folded, providing practical storage space for everyday use.

Interior equipment in the base trim includes features such as a 10.1-inch infotainment display, leather seats, rear parking sensors, and multiple airbags, while higher trims add upgrades like heated seats, ambient lighting, and a larger touchscreen.

Growing Presence of Chinese EV Brands in Europe

The launch of the Atto 2 highlights BYD’s broader expansion strategy in Europe, where Chinese automakers are increasingly competing in the mass-market EV segment.

By offering relatively affordable electric vehicles combined with modern technology and competitive specifications, Chinese brands are aiming to capture a larger share of Europe’s fast-growing electric vehicle market.

Source: https://carnewschina.com/2025/02/25/byd-atto-2-small-suv-to-enter-france-with-a-starting-price-of-30450-usd/