Beijing Off-road
Established 2020
Beijing Off-road is a specialist SUV brand under BAIC Group, building on a Chinese off-road heritage spanning more than six decades. Known for its rugged BJ-series vehicles, the brand combines proven all-terrain capability with modern design, intelligent technology, and electrified powertrains, bringing a spirit of exploration to both everyday driving and outdoor adventures.
Parent Manufacturer
BAIC
Beijing, China • Founded 1958
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